Here’s a 1978 vintage Foot Locker ad for the EB Lydiard line by Brütting. These runners were designed by Arthur Lydiard.
Ad info is below:
Foot Locker introduces Lydiard. The shoe that separates you from the pack.
At Foot Locker, we know that the proper shoes are the most crucial investment an athlete can make. And we don't want you to make that investment without a thorough look at the field.
That's why we re tipping you off about the most important new line of running shoes to come along in years. The EB Lydiard line by Brütting. Designed by world-famous trainer Arthur Lydiard and produced by Germany's foremost leather craftsman, Eugen Brütting, these shoes are the result of meticulous research and state-of-the-art construction. They're destined to be one of the hottest names on the track or the road. And we should know. At Foot Locker we carry them all.