Saucony 1982 Raider and Dixon vintage sneakers

Today we’ve got a vintage 1982 Saucony ad for the Raider and Dixon model vintage running shoes.

Ad info is below:

RAIDER

Special vamp design of perforated nylon with mesh overlay. D-ring lacing system, cement-lasted in the traditional way for stronger construction, triangular design rubber outersole with reinforced heel strike area. Raider. Built strong to last long. At better running shops and sporting goods dealers.

Div. of Hyde Athletic Industries, Inc. 432 Columbia Street Cambridge, MA 02141

Saucony Continuous innovation in running shoes

DIXON

The shoe with the -Dutchman": a special rearfoot insert that helps dissipate heel strike shock while it controls pronation. New RD-1000 tread design with lateral bars for improved traction and front-to-back flexibility. Squared-off reinforced heel strike area. Butterfly-bal lacing system with D-rings and custom racing eyelet. At better running shops and sporting goods dealers.

Div. of Hyde Athletic Industries, Inc. 432 Columbia Street Cambridge, MA 02141

Saucony Continuous innovation in running shoes

Saucony Again Trainer 1980 vintage sneaker duffel bag ad

Here’s an old school vintage ad for Saucony’s Trainer 1980 vintage running shoes.

Ad info is below:

SAUCONY AGAIN... SAVES YOU $TEN

Saucony Again ...this time it saves you $10 on a super-looking, long wearing nylon running bag for all your gear.
This lightweight, waterproof bag normally retails for $20. Here's why.

• Made of tough, waterproof nylon with ventilated end panel.

• Has special wet pocket inside with snap closure.

• Features husky poly-webbed handles for hand carrying or shoulder strap for slinging bag.

• Quality constructed with nickel-plated hardware and tough heavy-duty zipper on closure.

• Measures 18" long x 9" wide x 9" high—plenty roomy.

You get this $20 bag for $10 when you buy any Saucony running shoe. Choose from several Saucony styles that won 5-Star Awards from Runner's World magazine. Fill out the "Bag Job" coupon today, after you've picked out your favorite Saucony style at your local lealer. The coupon's like a $10 bill.

Or think of it as saving $10 on the shoes and baying $20 for the running bag, if it makes you feel better and move faster. Additional coupons available at your favorite running shop or sporting goods dealer.

SAUCONY TRAINER 1980

• Runner's World 5-Star winner.

• Slip lasted construction improves cushioning and flexibility.

• Long, firm heel counter for added foot control.

• Heel plug for long wear, better traction.

Saucony

...the shoe for serious runners. A Division of Hyde Athletic Industries, Inc.

Saucony The Dove and more 1977 womens vintage sneakers ad

A couple of days ago I posted a 1970 Converse 3 stripe vintage sneaker ad. Today we’re back with another 1970s three stripe logo sneaker ad, this time from Saucony in 1977. The models in this ad are the Dove, Ms. Coach, Venus, Spikette and Ms. Star.

Ad info is below:

saucony
FOREMOST PRODUCER OF SHOES FOR THE WOMAN ATHLETE…
Introducing
A NEW GNERATION OF ATHLETIC SHOES MADE FOR WOMEN

The Dove 8860N
THE IDEAL TRAINING FLAT FOR THE SERIOUS WOMAN RUNNER

Rated by Runner's World as the top shoe in its category All the performance features of SAUCONY'S finest men's training flats combined in a moderately priced shoe for women athletes.
• Built-up heel
• Soft, lightweight nylon upper
• Long-lasting, two layer suction cup sole
• Achilles tendon protector
• Rolled heel and toe
• Padded tongue and heel support
• Built-in arch support
• Full heel counter for firm fit
• Flexible
• Lightweight

6530N Ms. Coach The perfect all-around shoe for both coach and cheerleader.

8823 N Venus Lightweight women's track spike.

8870 Spikette For the no-nonsense female volleyball player.

0140 Ms. Star A quality all-purpose shoe for the woman athlete — for field hockey, soccer, softball, etc.

MADE IN THE U.S.A. FOR LEADING WOMEN ATHLETES FROM COAST TO COAST

SAUCONY SHOE MANUFACTURING COMPANY, INC.
DIVISION OF HYDE ATHLETIC INDUSTRIES, INC.
2 Peach Street, Kutztown, Pennsylvania 19530 Telephone: 215-683-8711

Saucony Rod Dixon trainers vintage ad

Here's an old Saucony 1985 vintage ad for the Dixon trainers featuring New Zealander and NYC marathon winner Rod Dixon. The shoe featured the "Dixon Mattress" and the "Dixon Window." According to this ad the "Dixon Mattress" was an EVA midsole wedge that had tiny holes drilled in it for extra cushioning on impact. The "Dixon Window" was a collapsible backtab that would relieve nagging tension on your Achilles tendon over long runs. There was also a "supersoft protective insert under the metatarsal" (where the red stripe is) was supposed to provide a springy trampoline effect. Saucony still makes these shoes as the DXN trainer.

​Ad info is below:

Rod Dixon wasn't satisfied until we put a mattress, a window and a trampoline in these shoes. 

Before Rod Dixon let us put his name on these trainers, he took them for a run. And another. And another. And he came back with a few suggestions. First, he said, how about an EVA midsole wedge with tiny holes drilled in it. For extra cushioning on impact. We suggested the name Dixon Mattress. He said that would be just fine. Then, Rod said, how about a feature in the backtab that would relieve nagging tension on your Achilles tendon over long runs. We designed a collapsible backtab, suggested the name Dixon Window, and Rod said that would be just fine. Then, he said, it sure would be nice to build in a trampoline effect that adds spring during the toeing-off phase. Perhaps, he went on, a supersoft protective insert under the metatarsal head coupled with a flatter outsole. We agreed that would be just fine. Now, Rod Dixon is a world class runner. A New York Marathon winner. And a tough customer to satisfy. So when he said our Dixon Trainers were good enough to wear his name—that was good enough for us. Just one question remains: Are they good enough for you? 

Saucony.
Division of Hyde Athletic Industries. 432 Columbia Street, Cambridge. Mass. 02141

Saucony Trainer 1980 vintage sneaker ad

Here's a Saucony 1979 ad for the 'Trainer 1980' featuring Edwin Roberts who is an Olympic medalist and was the track coach at Temple University.

Ad info is below:

Saucony's new Trainer 1980 exposes the secret to comfort

Look under the sock liner There's nothing there but soft foam. We've eliminated the insole board to make a shoe that guarantees carpet-cushioned running ease. Trainer 1980 is the only training shoe made this way . . . with increased cushioning, but lighter in weight than any other. And it's hand-crafted on a last designed primarily for elite-class runners.

Saucony's grip-fit counter, contoured nylon uppers, flared heel and mid-sole, and wider toe box position the foot firmly over a Nora-Tuff° sole that's more durable and diffuses shock more effectively. So if you're looking forward to miles and miles of no-stress training .. . get just the right combination of lightweight comfort and durable support. Try on Saucony's new Trainer 1980 at your running shop or sporting goods store. You'll feel the difference. On your feet and in your pocket.

Edwin Roberts Olympic Medalist and a track coach at Temple University

saucony SHOE MFG. CO., INC.

A Subsidiary of Hyde Athletic Industries, Inc.

12 Peach St. Kutztownm PA 19530 (215) 683-8711

1979 Athlete's Foot Saucony vintage sneaker ad ​

Here's a 1979 Athlete's Foot ad for the Saucony Hornet, Trainer 1980, Gripper, Ms. Gripper, Dove II and Racer 1980 kicks.

​Ad info is below:

His and Hers

8850 Hornet 👟

8866 Trainer 1980 👟

8852 Gripper👟

8862 Ms. Gripper

8863 Dove II 👟

8867 Racer 1980 👟

SAUCONY SHOES FOR ALL KINDS OF RUNNING at the Athlete's Foot Stores 

Jogging. Training. Marathon. Racing. Saucony offers the right tread and the right shoe construction for all running. Let the experienced specialists at THE ATHLETE'S FOOT the athlete's foot stores make sure you get just the right Saucony shoe for The Foot. your kind of running. For men and women, in colors you like. Count on the specialists! Available only at participating stores. 

No one knows the ahlete's foot like The Athlete's Foot

235 stores...nationwide

Saucony 80s vintage sneaker advertisement

Cool old school sneaker advertisement from 1980 featuring the Saucony Hornet, Trainer 1980, Ms. Gripper and Dove II. This original vintage Saucony sneaker print ad is available at our web store Rewind Running.

Ad info is below:

SAUCONY SHOEMAKERS

combine old-fashioned craftsmanship with modern technology to produce some of the finest running shoes in the world. 

We've been making quality shoes along the Saucony Creek in Kutztown since 1898. These four craftsmen alone represent a combined total of 135 years of shoemaking experience. Saucony makes a full line of running shoes for men and women ... quality training and racing flats retailing from $20 to $30. All made in the Pennsylvania Dutch tradition for craftsmanship available to your favorite running shop or sporting goods dealer from five warehouses across the country. That's Saucony (SOCK-a-knee) running shoes. Ask for them by name. 

Hornet: Ranked #1 for rearfoot impact absorption and called "an excellent shoe. Very good construction, excellent buy. We recommend this shoe highly." Available in widths. 

Trainer 1980: Made with soft foam replacing the insole board, it was given a #1 ranking for flexibility, and listed as "A brand new excellent shoe ... We recommend this shoe." 

Ms. Gripper: Cited for "Excellent rearfoot cushioning," this shoe has a pre-molded fiber counter for maxi-mum heel stability. Features open-nylon mesh uppers and waffle-type studsole. 

Dove II: RW noted, "Excellent rear-foot impact protection ... Best buy for the money. We recommend it." This shoe features full nylon uppers. Its sole has non-slip suction cup design tread.

saucony SHOE MFG. CO., INC.
A Subsidiary of Hyde Athletic Industries, Inc.
12 Peach St., Kutztown, PA 19530 (215) 683-8711