Converse Arizona 1980 vintage sneaker ad

Here's an old school 1980 vintage sneaker ad for the Converse Arizona. According to the ad they teamed up with a NASA engineer to help design it and this sneaker is loaded with tech for traction, shock absorption and stability.

Ad info is below:

HIGH TECH OR YOUR FEET THE CONVERSE ARIZONA 

The new Converse Arizona' was developed in consultation with a NASA contractor. The result is an Integrated Running System (patents pending) that offers runners new levels of stability, shock protection, and traction on every surface.

The Sportcell mid-sole, created from a new high-technology material, provides extra protection by actually dissipating shock. Converse took the question of sole configuration out of the hands of clothing designers, and put it into the hands of engineers. The result is a sole that grabs hold of virtually anything —even loose dirt — to provide solid footing on any surface. The Toe Propulsion Ridge maximizes traction on toeoff. Outsole Studs and Heel Wear Bar keep traction high even as the shoe wears. The Heel Lock System provides state-of-the-art stability. When the shoe is laced, this newly developed "passive seatbelt system" locks the heel into place. This means over-pronation, the leading cause of runners' injuries, is minimized.

Man's feet, his legs, his knees — all his body parts are limited. His mind is not. He can create high technology to compensate for his limitations —technology to help him run faster, safer, more comfortably. He can create the Converse Arizona. For a free poster of this ad, write Converse Customer Service, 55 Fordham Rd., Wilmington, MA 01887. CONVERSE 

Tred 2 vintage running shoe repair ad from 1978

Here’s an 1978 running shoe repair ad for Tred 2. I tried to search around for a company that does this today and unfortunately there aren't many out there. Seems like a sustainable "green" idea that might have been ahead of its time. Tred 2 eventually pivoted over from rebuilding other brands sneakers and later went on to create their own line of running shoes. If you want to see a couple of their sneaker ads they are here and here.

Ad info is below:

How to get a longer, safer run for your money. 

Take good care of your running shoes; they'll give you more mileage and better support. And for even longer life, Tred 2 will rebuild them—at about half the cost of a new pair. 

Clean by hand only; machine washing severely weakens stitching. When Tred 2 rebuilds your shoes, we reinforce broken stitching and repair cracks and tears.

Don't play tennis in running shoes; the toes aren't built to take it. They'll quickly wear right through the outer sole.'

Shoes wear down inside, too—reducing comfort, support and safety. Tred 2's rebuilding includes brand new insoles and arch supports. New shoelaces, too.

For proper heel elevation and injury-free running, never let your shoes wear down into the midsole. Run with a second pair while Tred 2 rebuilds your first, with a brand new outer sole that will outlast the original. 

Tred 2 rebuilds running shoes for $14.95. 

Enclosed are pairs for rebuilding at $14.95 each, plus $1.50 per pair for postage and handling. I've enclosed ❑ check, ❑ money order. Please charge my: ❑ BankAmericard, ❑ Mastercharge. 

Card No.  Expiration Date  Signature  Name  Street  City  State  

Zip

Tred 2, Inc., Dept. 178
2810 Channing Ave.
San Jose, CA 98131

Tred2

1978 Tred 2, Inc 

Reebok 1977 vintage sneaker ad

Here's an old school 1977 vintage sneaker ad for the World Ten, Cougar and Marathon model kicks by Reebok. The bullet points say that the World Ten has the "The green kid upper" and I'm trying to figure out what in the world that means. I like this retro Reebok font, it reminds me of old school Atari video game fonts from back in the day, and it's also interesting that their side profile logo only had a single stripe back then and it looks like the Cougar model has no stripe at all. If you want to check out a couple of other vintage Reebok models I posted some ads here and here.

Ad info is below:

Reebok 
MADE IN ENGLAND 

REINTRODUCING THE FAMOUS 

WORLD TEN 
Probably the World's most exclusive Marathon shoe. (Average shoe weight 5 oz.).

• Boston winner in record time

• Olympic, European and Commonwealth Gold, Silver and Bronze medal winner

• The green kid upper is fully lined and strengthened with anti-roll side patches The World Ten has a cushion mid-sole and long wear outer cover with cushion heel wedge and is beautifully balanced with glove-like fitting.

$32.25

Plus $1.00 Handling

MARATHON 
Super soft white cow hide trimmed in blue / orange with anti-roll side patches. deep cushion mid-sole. heel wedge and high traction long wearing outersole. A go anywhere shoe that gives a smooth eventread. 

$26.75

Plus $1.00 Handling

COUGAR
Blue nylon 3/4 lined with suede support at toe and around the heel. A superb nylon trainer flat with the same sole as the Marathon. Both shoes are fitted with arch supports and long wear innersocks.

$25.60

Plus $1.00 Handling

STEP INTO BRITAINS LEADING ATHLETIC SHOE SEND FOR YOURS TODAY 
BRADFORD DISTRIBUTORS CORP. P.O.BOX 356
HUNTINGDON VALLEY P.A. 19006

AREA DISTRIBUTORS
We Require Distributors in The South, Midwest, Northwest. and Southwest States. For Full Details Write To Reebok International Ltd. Bolton Rd. Bury, Lancs. England.

Trax by Kmart 1979 vintage sneaker ad

Here's another old school 1979 vintage sneaker ad for Kmart Trax kicks. Seems like they were trying out every side profile logo swoosh that they had in this ad. If you want to check out more info on Trax we posted a few other vintage ads here, here and here and some Trax Nike Bruin knockoffs here.

​Ad info is below:

Trax

...We're building a great name. 

Very Basic ...Very Competitive Footwear. 

Nobody ever won anything because of the labels on his shoes. Winning takes basics .. . basics like practice, sweat, effort, desire . . . in short, the fundamentals. That's why Trax are your best bet when it comes to athletic shoes. They're engineered with built-up toes and heels, padded collars, cushioned in-soles . . . all in all, they offer the support, comfort and durability you get with the expensive shoes . . . but Trax give you these basic features for $10.97- $16.97. Check out the variety of Trax for the entire family at over 1,450 K mart stores across the U.S.A. Not all styles and colors available at all stores. Whatever your age . . . whatever your game ... Trax are priced to beat the competition. 

$10.97 to $16.97 

👟 👟 👟 👟 👟 👟

SOLD EXCLUSIVELY AT... 

Kmart
The Saving Place

Wilson by Bata retro vintage sneakers from 1979

This post is technically not a sneaker ad but is a scan of the 1979 Wilson by Bata sneaker catalog. These sneakers are called the 'Mesa' running shoes. These have a cool style with the unique front toe cap on them. For more information on the old Wilson by Bata shoes you can see their Force Five vintage sneakers here, and an old ad for the Force Five here.

KangaROOS K-1 limited edition vintage sneaker ad

Here's an old school 1984 ad for KangaRoos K-1 'Special Edition' sneaker.

​Ad info is below:

ANY WAY YOU CUT IT KANGAROOS' K-1 "SPECIAL EDITION" IS BUILT TO PERFORM.

The inside story on how a half-century of shoe-making experience put it all together.

1. K-Frame. Unique biomechanical heel construction for maximum motion control and shock absorption. Also assists in proper alignment and balance of the foot with superior rear foot control and less strain on the lower limbs.

2. LMF Platform. High-density EVA insert for optimum lateral stabilization.

3. Poron." 4000. Non-collapsing cellular urethane. Exceptional shock absorption. Retains 95% resiliency during life of shoe.

5. Polyurethane, contoured, full-cushioned, removable insole.

5. Power and slip-lasted insole for enhanced flexibility.

6. Friction-resistant, padded collar.

7. Micro-cellular cushioned rubber sole. Long-wearing, high-density rubber heel-strike plate.

8. Two-piece EVA midsole. Grooved air corridor for forefoot flexibility.

9. Special selection, Full-Grain Leather upper with ballistic mesh.

10. Unique, hidden pocket in tongue.

11. KangaROOS exclusive foot-cradling Comfort Zone.

12. 3M Scotchlite reflective heel safety trim on tongue, heel, and side. Narrow, medium, and wide widths. 

The "Special Edition". . . available nationwide.

👟

Look for this tag 3M 

KangaROOS

©1984 KangaROOS U.S.A., Inc. St. Louis, Missouri 

Shoes With Pockets 

U.S./Foreign Patents pending.

Mizuno 1981 vintage sneaker ad

Here's a 1981 ad for some old school Mizuno running shoes featuring the RB midsole which supposedly had a longer life span. According to this ad "Laboratory tests show that it retains its strength and resiliency when other materials have lost theirs."

​Ad info is below:

There are two ways to pick a running shoe: With your feet, or with your head.

Your feet can tell you a lot about a running shoe. But if you're a serious runner, you need to know more. You need to know how well a shoe protects you from injury. You need to know how well it will stand up to your running program. And you need to know how it will feel once you start running in it.

That's why you also need to use your head. And that's why Mizuno has created a line of running shoes unlike any other in the world. Mizuno is one of the world's leading manufacturers of baseball, volleyball, and all-purpose athletic shoes. This experience has helped us develop uniquely durable materials and incorporate them into a new line of technologically advanced running shoes.

In the store they'll impress you. Down the road they'll amaze you. For example, only Mizuno shoes have the exclusive RB* midsole. Laboratory tests show that it retains its strength and resiliency when other materials have lost theirs. So the shock absorption you feel when you first run in a pair of Mizunos stays with you after other shoes have gone flat. Mizuno has specially designed features to protect you from injury. Like an extended medial heel counter of extra-firm leather board material. A removable conformal footbed cup insole. And a carbon black compounded rubber outsole.

In addition, an 8° last design in the sole guides your foot to its most natural position each time it lands. The result is a shoe with lightweight flexibility, exceptional fit, outstanding cushioning, and protection from the kinds of injuries that can be caused by improper shoe design. One other reason to use your head when buying running shoes is price. While Mizuno shoes are not inexpensive, they are priced to compete with shoes that we believe offer you far less. We hope we convinced you that Mizuno is an outstanding new running shoe. And if so, we hope you'll see your Mizuno dealer—and let us convince your feet.

Marketed and Distributed exclusively by Curley-Bates Co., 860 Stanton Road, Burlingante, CA 94010 • (415) 697-6420 .

*RB sole not available in beginner model MZ TR-50 

Mizuno

👟👟👟👟

The Exclusive RB Midsole 
After equal wear, cells of the RB midsole stand up far better than cells of the less expensive EVA midsoles which are used by many leading manufacturers.

The Impact Life of a Running Shoe / Impact Force Resiliency
While the average training shoe has a "prime" life of about 350 miles, you can expect that Mizuno shoes will retain their superior impact characteristics and give you many more miles of wear. Quality you would expect from Mizuno, one of the world's leading suppliers of athletic footwear

Braun Bilt vintage sneaker ad

Here's an old vintage sneaker ad for Braun Bilt’s running shoes. According to this ad "Braun Bilt stands up there among the giants." This original vintage Braun Bilt print ad is available at our web store RewindRunning.com.

​Ad info is below:

👟

There's always pressure to give it your best, most of it from within. From you. Runners are a special breed of competitors. Great inner drive, and a mania for the best. Consider Braun Bilt. If you know anything about training flats, you know how the competition is among shoe manufacturers. We're a new name, but an old company, with a reputation for making the best. Braun Bilt stands up there among the giants. Our very first, and only, shoe in the line at the time got four stars from Runner's World. "Watch out for this company,' they said. We're our own toughest competition. We can't worry about what the other companies are doing. We've got some of the best wear, best flexibility, best shock absorption and weight. And we're always making it better. As a runner, you should understand that attitude. Even when you're running alone, you want to come in first. Braun Bilt, designed and built in America, by New England craftsmen. 

When your toughest competition is yourself.

🏃‍♂️

braun bilt
Brookfield Athletic Shoe Company E. Brookfield, MA 01515 

Braun Bilt shoes for men, women, and children. You'll find Braun Bilt shoes at the dealers listed. 

CA: los Angeles/UCLA Student Association; Unit. Merchandising/All Stores, CO: Oenyer/Daye Cook Sporting Goods Co.: CT: Bridgeport/T. Bike Shop: East Norwalk/Mole Bros.; Notwalk/Hanssoo Sports; IL: Chicago/Morrie Meves. Unto Sports Store, Sport Mart/all stores, Eyanston/Verters At.tic Skies; Forest Park/Trim* Post Ski and Sports; Springfield/Springfield Rime. Cooler; IN Indianapolis/Atbbte's Foot Soper Shoes; KY: louisville/Brendentenes, ME: Rumford/Mackie, Ski Shop; Bethesda/Attibte's Foot; MA: Boston/Mickey Firm, The Ski Medial; lechmere Sales/All stores: North Plymouth/Factory Shoe Outlet; Salem/Life Sporu; MN: Willetnie/The Spottaboet; NH: Manchester/Loam. Sales; NJ: Bound .00k/Efinmeis Sporting Goods: Paramus/Polly Bros., Ramey Outdoors; NY: Herkimer/Sports Corner; Hopewell Jct./Hopewell Sporting Goods; Rome/Herb Pllipsoo's Army.Nayy; Utica/Khsin's AMSports, Sports Vlach; OH: Cincinnati/Bre...es, Sporting Foot A Things; Columbus/Athlete's Foot; Clayton/Ettendarnones. Paxton Spacing Goods; LooBoyle Inc.; OK: Tulsa/LooBoyfe Inc.; PA: Erie/Erie Sports Ste.; Newcastle/City Sports Center; Philadelphia/HU Bros. fall stores, VA: Fairfax/Olympic Sporting Goods; USA: Montgomery Ward/All stores

Kmart Trax 1977 vintage sneaker ad

Here's another old school 1977 vintage sneaker ad for Kmart Trax joggers. One of which is donning the infamous 4 stripes.

Ad info is below:

$8.80 $7.97 $7.97 $7.97

👟 👟 👟 👟

👟

$12.97 $11.97

Men's sizes 

Boys' sizes 

Exclusive features for blue nylon Jogger ($12.97/$11.97): 

Padded nylon tongue

Padded collar for extra comfort 

Suede leather trim

Sure traction rubber sole 

High-rise sole protects against wear. 

Men's sizes Boys' sizes (2 1/2-6) 

Trax
the perfect shoe for any sport, sports a perfect price. 

Trax has a lineup of rugged, athletic shoes built to match your stride, whatever your sport. With Trax, the comfort's built-in and the style is strictly a winner. And K mart's low discount price keeps you one step ahead of the game. Check out the complete lineup of Trax athletic shoes this spring for the entire family at most K mart stores. 

K mart
The Saving Place

K mart Corporation Troy. Michigan 48084 

Converse Odessa 1985 vintage sneaker ad

The year was 1985. Ronald Reagan was president. "New Coke" was an released by Coca Cola in a marketing blunder. Nintendo released the NES in North America. Michael Jordan is named as the NBA's "Rookie of the Year." and Converse design team brought us the side way lace system and futuristic outsole of the Odessa running shoes. According to the ad is "the most technically advanced shoe" of it's day.

Ad info is below:

NO, IT'S NOT A FACTORY SECOND. IT'S AN INDUSTRY FIRST. 

The heel counter stabilizer keeps your foot remarkably stable throughout your stride. 

The Dual Density removable insole gives you out-standing shock absorption.

The side lacing-system works to keep your foot stable.

The cushioned Dual Density Midsole provides cushioning, stability and flexibility where you need it most. 

At first glance, the lacing on this shoe might strike you as a manufacturing error, or a blatant attempt at gimmickry. But make no mistake. The new Converse Odessa is the most technologically advanced shoe a dedicated runner can wear.

Why the side lacing? Simple. Through biomechanical research, we proved it gives you more stability throughout the shoe. But the lacing is just one reason Odessa is an industry first. It's got three features that, together, give you an unprecedented combination of motion control and cushioning. In fact, the Odessa provides 15% more stability and 13% more cushioning than any other running shoe.

The extended heel counter keeps your foot remarkably stable through-out your stride. The dual density mid-sole and urethane wedge work to cushion your foot better than any shoe in its class.

And finally, our center-of-pressure outsole provides cushioning and stability, and centers your foot during your stride. But while it's heavy on features, this shoe is incredibly light on your feet.

So if you're a dedicated runner who thinks of Converse strictly as a great basketball shoe company, see the Odessa at your Converse dealer. You'll immediately think of us as a great running shoe company.

CONVERSE
Reach for the stars. 

The Dual Density Center-of-Pressure outsole is made of Vibram Infinity® for long-lasting durability. The outsole helps center your foot during your stride, without sacrificing cushioning.​

Pro-Specs 1983 vintage sneaker ad

Back in 1983 when Pro-Specs could hold their own with high end things like a diamond ring and and an old school Porsche 928.

​Ad info is below:

Why not shoes?
GUARANTEE Pro-Specs is the first sport shoe brand to offer a written guarantee on its performance shoes . . . right in the box. You wouldn't consider buying other high technology products without a written guarantee. Now you don't have to buy high-tech sport shoes without a written guarantee . . . direct from the manufacturer. Guaranteed durability, guaranteed quality, guaranteed value, guaranteed performance. In the competitive world of athletic footwear, we back our performance in writing .. . . . . why not Pro-Specs shoes?

PRO-SPECS

Consumer Relations Department Wales Avenue, Avon, Massachusetts 02322
Wats: 800-225-0475, Telex: SPECS AVNO 924313

Saucony Rod Dixon trainers vintage ad

Here's an old Saucony 1985 vintage ad for the Dixon trainers featuring New Zealander and NYC marathon winner Rod Dixon. The shoe featured the "Dixon Mattress" and the "Dixon Window." According to this ad the "Dixon Mattress" was an EVA midsole wedge that had tiny holes drilled in it for extra cushioning on impact. The "Dixon Window" was a collapsible backtab that would relieve nagging tension on your Achilles tendon over long runs. There was also a "supersoft protective insert under the metatarsal" (where the red stripe is) was supposed to provide a springy trampoline effect. Saucony still makes these shoes as the DXN trainer.

​Ad info is below:

Rod Dixon wasn't satisfied until we put a mattress, a window and a trampoline in these shoes. 

Before Rod Dixon let us put his name on these trainers, he took them for a run. And another. And another. And he came back with a few suggestions. First, he said, how about an EVA midsole wedge with tiny holes drilled in it. For extra cushioning on impact. We suggested the name Dixon Mattress. He said that would be just fine. Then, Rod said, how about a feature in the backtab that would relieve nagging tension on your Achilles tendon over long runs. We designed a collapsible backtab, suggested the name Dixon Window, and Rod said that would be just fine. Then, he said, it sure would be nice to build in a trampoline effect that adds spring during the toeing-off phase. Perhaps, he went on, a supersoft protective insert under the metatarsal head coupled with a flatter outsole. We agreed that would be just fine. Now, Rod Dixon is a world class runner. A New York Marathon winner. And a tough customer to satisfy. So when he said our Dixon Trainers were good enough to wear his name—that was good enough for us. Just one question remains: Are they good enough for you? 

Saucony.
Division of Hyde Athletic Industries. 432 Columbia Street, Cambridge. Mass. 02141

Tred 2 Zephyr vintage sneaker ad from 1979

Here’s an old vintage 1979 running shoe ad for the Tred 2 Zephyr which featured their patented two-layer "Honey-comb Pyramidal System" sole. Tred 2 has roots in California and was founded by Rory Fuerst who now runs KEEN.

Ad info is below:

Our new running shoe has already made it mark.

When word leaked out that Tred 2 was designing a running shoe, we received thousands of orders long before the first pair was manufactured. We're proud that our reputation for quality athletic shoes is so wide-spread. And we believe the Zephyr will even surpass everyone's expectations. To build it, we studied the best features of today's running shoes -and improved on them. For example, the sole is our patented two-layer "Honey-comb Pyramidal System." On the surface are pyramidal studs -for maximum traction and durability on all surfaces. Beneath is the honey-comb foundation -for ideal lateral support and stability. . The Zephyr will surround your feet in cushioned comfort. Try it on at sporting goods stores, specialty stores and leading department stores throughout the country. For the name of the dealer nearest you, call toll-free (800) 538-3971. In California, call (408) 263-6500.

Tred 2 gets you into running. Feet first.

Trax by Kmart 1977 vintage joggers ad

Here's an old school 1977 vintage ad for Kmart Trax nylon joggers. What's interesting about this ad is that the swoosh on the sneaker next to the 4 stripe special is nearly identical to the Diadora-ish swoosh on a post for the 1978 Sears kicks last month. 🕵️‍♂️👟 The shoes in the Sears post had no labels on them so maybe they "fell off the truck" on their way to Kmart. haha.

​Ad info is below:

Trax
Competitive style at a winning price

👟

$10.97 

👟

Trax nylon joggers are built to go the distance. But why pay a marathon price when Trax give you the comfort, support and durability of the more expensive shoes? Our men's, women's and big boys' (sizes 2 1/2-6) nylon joggers feature padded tongue and collar, tricot lining, rubber sole and full-cushion insole with arch. With suede trim and leather accent stripes that's strictly your style —unbeatable! Additional Trax styles are also available in men's, women's, boys' and youth's sizes at K mart for under $15.00. 

Kmart
The Saving Place
S. S. Kresge Company Troy, Michigan 48084

Shoe-Town 1978 vintage sneaker commercial

Here's a classic 1978 commercial ad for Shoe-Town featuring some old school Pro-Keds, Tretorn and Pro-Specs sneakers.

Kangaroos Awesome "Aussie" vintage sneaker ad

Here's a 1984 vintage Kangaroos sneaker ad for the "Awesome Aussie." This running shoe featured the Goodyear Indy 500 compound sole. The tread on that sole was based on the same tread that was also used on the 1984 Corvette. It's a bummer that 'Roos got picked up by Payless shoes as their distributor in the Unites States since they had a good brand back in the day.

​Ad info is below:

1984 Jacksonville River Run 

FRONT-RUNNER:
The Awesome Aussie
KangaROOS and Goodyear pioneer
the incredible "Indy 500"
Compound Sole. 

Total teamwork: The footwork is jetfast and the footwear is KangaROOS' incomparable new star, "Aussie".... with Goodyear's "Indy 500" compound sole for extended mileage and unique tread design for improved traction. The "H" block tread was developed based on Goodyear's Eagle VR50 radial for the 1984 Corvette.

"Aussie", also features Poron °4000 for superior shock absorption, variable lacing, PU removable insole, stay-put polyamid laces, K-Lite compound midsole and wedge. Team KangaROOS wears "Aussie”. Because "Aussie”, runs to win. Team KangaROOS, champions at Jacksonville River Run and Gasparilla Distance Classic.

KangaROOS
1984 KangaROOS U.S.A., Inc.
St. Louis, Missouri 

Shoes With Pockets.
U.S., Foreign Patents pending.

Hoop Stars: Allsport vintage basketball sneaker ad

Today we're going to switch it up for a minute and post an old school 1983 vintage sneaker ad for Allsport basketball shoes. These sneakers apparently featured the " innovative Royalaire* vented construction." The other 2 shoes are the Allsport "Royal Edge" running shoes and their "Cool Cleats." Tom Heinsohn, who is also in the ad, coached the Boston Celtics to 2 championships in the 1970s and was inducted into the Basketball Hall of Fame (twice) as a player and as a coach.

Ad info is below:

Allsport 360 is a basketball revolution. 

LIGHTER, COOLER, MORE SHOCK-ABSORBENT.

"The basketball shoe of the future is here today—the new Allsport 360;" with double-mesh and leather upper on a durable EVA/rubber compound sole. AIlsport's innovative Royalaire* vented construction allows air to circulate freely through the shoe, providing a greater cushion and a cooler, lighter feel. Take it from a pro: nothing goes to the hoop like the Allsportt 360

*Pat. pending.

Tom Heinsohn
"Two-time World Championship Coach

S5 REBATE. Buy a pair of 360s before June 30 and Allsport will send you a $5 rebate.

SPECIAL BONUS. Purchase a pair of 360s now, and receive a $2 coupon on any pair of Allsport Royal Edge running shoes or all-purpose Cool Cleats.

For purchasing information. call loll free: 1-800-932-4000 

ALLSPORT 
BUILT TO COMPETE
PRICED TO WIN

Amfit 1982 bespoke vintage sneaker ad

Here's a 1982 vintage ad for a brand called Amfit from Silicon Valley. This ad maybe hard to read but it says they would take foot impressions of each of your feet and custom fit shoes for each customer. I like the overall idea of this but you can see how it would've been hard make a sustainable business model of this during the mail order days. Hersey Custom Shoe seems to be one of the few brands left custom fitting running shoes.

2021 UPDATE:
A reader of the blog shared this link to AmFit’s website. They are still in business and have become a leader in orthotic manufacturing.

Ad info is below:

Amfit

THE FIRST PERSONALIZED TRAINING SHOE TO PROVIDE AN INDIVIDUALIZED ENVIRONMENT, AND TO FIT YOUR SPECIFIC FOOT. THE AMFIT SHOE CONCEPT CONSISTS OF TAKING IMPRESSIONS OF EACH ONE OF YOUR FEET. AND AT TIME OF PURCHASE CUSTOM-MACHINE-MAKING A FOOT BED THAT WILL FIT INTO AN AMFIT DESIGNED SHOE. YOUR CUSTOMIZED FOOT BED WILL BALANCE YOUR FOOT IN ITS WEIGHT-BEARING POSITION AND THEREFORE HELP TO PREVENT YOU FROM OVER-PRONATING. TO SEE FOR YOURSELF. VISIT OUR AMFIT STORE AT 39 TOWN & COUNTRY VILLAGE, PALO ALTO. CA 94301 OR WRITE JAN ERIK FRIBERG, PRESIDENT, FOR A FREE BROCHURE OR CALL (415) 329-0560.

ADDITIONAL AMFIT LOCATIONS WILL SOON BE AVAILABLE IN NORTHERN CALIFORNIA

Reebok Victory G vintage sneaker ad

Here's a 1982 vintage ad for the Reebok "Victory G" runner featuring Gore-Tex. As "the most technically advanced foul weather shoe ever made" it apparently enabled you to be able to run through swamps while maintaining a dry foot. 🌾💦👟

​Ad info is below:

Reebok Victory G
Dry inside when it's wet outside 

Reebok Victory G has a special Gore-Tex inner liner, a shoe within the shoe, that repels water, yet allows fresh air in. Gore-Tex is a remarkable microporous film sandwiched between the layers of fabric of the inner liner. This film contains while letting shoe breathe nine billion pores per square inch, each pore being 700 times larger than a molecule of perspiration vapor, but 20,000 times smaller than a drop of liquid water.

A sealed bellows inner tongue blocks water to secure a dry, comfortable run. Victory G features a strong new support system, the Foster Cradle, which is designed to support the subtalus joint where most pronation problems begin. But to appreciate all Sealant Tape its advances in cushioning and support, you need to see a Reebok Victory G Dealer. We think it's the most technically advanced foul weather shoe ever made. But more than that it's built to help you do your best. Which is the biggest Victory after all. 

Reebok

Patrick 1975 vintage sneaker ad

Here's an old school 1975 vintage sneaker ad for Patrick brand Training shoes.

​Ad info is below:

Flexible padding here guards your Achilles tendon. 

Contoured construction. rubber insert. help boost your speed. 

Light-weight nylon uppers let the breeze through, cool your feet. 

Non-slip sole grips for speed outdoors, indoors or on synthetic tracks. Helps provide marathon durability. 

Reinforced suede supports-your foot all-around. 

RUN FASTER, SAFER, EASIER WITH PATRICK TRAINING SHOES 

A Patrick training shoe weighs just 6-1/2 ounces—not much more than sweat socks. When you try a pair on, you see how well they fit. When you jog with them, you notice what good traction they give. Run on any surface, any distance, and you find out how sturdy Patrick shoes are and how long they last. Training becomes more of a pleasure, less of a chore. Patrick shoes are made in France, and have been known in Europe for over 25 years. For their workmanship, styling, reliability. Try a pair soon. 

ACTION & LEISURE INC
45 East 30 Street, New York, N.Y. 10016 Tel. (212) 686-8052