Sears The Winner II 1979 sneakers

Here’s a page out of the 1979 Sears Spring catalog featuring the The Winner II 1979 sneakers.

Catalog info is below:

SPORTS SHOES FOR THE WHOLE

The W1nner II
IMPORTED SPORTS SHOES

• Uppers reinforced with sturdy sueded split-leather and lined with soft, absorbent nylon tricot
• Thick sponge rubber insole with contoured arch to support foot

In your choice of nylon uppers in 5 colors with contrasting trim or white vinyl with blue trim

Men’s, Women’s Big Boy sizes $16.49
Children’s sizes $15.49

UPPERS: Choose lightweight nylon or vinyl uppers. Both have sueded split leather toe caps, counter, and eyelet area. Tongue is lined with cushioned nylon tricot_ Padded topline. Peaked back. Shoes are imported. See Note on facing page.

SOLES AND HEELS: Traction treaded, high rise rubber sole. Cushioned insole. Extra padding at arch.
SIZES. COLORS, ORDERING INFORMATION: Available in medium sizes. Please state size as listed when placing your order.

Hoop Stars: Sears The Winner by Converse 1975 Hoops Champs vintage sneaker ad

We’re celebrating the start of March Madness 2022 🏀 with this old school vintage ad for Sears The Winner by Converse from 1975. We’ve covered this line of 3 and 4 stripe Sears shoes throughout the blog and you can checkout a bunch of other old vintage ads here if you’re interested.

Ad info is below:

GET THE FEEL OF A WINNER

padded comfort all around

cushioned "shock-absorbers"

thick tough rubber soles

variety of colors, stripes, and solids

The Winner. Built CONVERSE® Just for Sears
At the Shoe Place

Low-cuts and high-tops. At larger Sears, Roebuck and Co. stores. And in the catalog.

Sears The Winner II 1978 three stripe sneaker ad

Nope, not adidas. We’ve covered the Sears Winner and Winner II lines in the past and you can see a bunch of old Sears sneaker ads here. The Sears Winner line of sneakers confusingly bounced back and forth between 3 and 4 stripe logos and from what we have seen it probably had to do with these sneakers being manufactured by both Converse and adidas at different points in time. The skateboard in this ad was called the Hobie ‘Hotdogger’ and this ad is from 1978.

Ad info is below:

SEARS WINNER II’S
25 TO 33% OFF
THEY'RE MOVIN' FAST
AT THE SHOE PLACE MARCH 26 THRU APRIL 29.

Bring your family to Sears for a test run of the entire line of Winner II imported sport shoes.
A. The Winner II Sport Shoe now $9.99
B. The Winner Runner now $1274
C. The Winner II Suede upper $1349
D. The Winner II Junior now $674

Available in most larger Sears retail stores. Prices and dates may vary in Alaska and Hawaii.

Sears

Sears 1983 Converse vintage sneaker ad

Today we have a vintage 1983 sneaker ad for Sears which features four Converse models from the time. This ad has a similar vibe to an earlier Sears - Puma ad that we posted.

Ad info is below:

RUN INTO SEARS FOR SAVINGS ON CONVERSE.

NOW SAVE $4-$8 ON THE OFFICIAL SHOE OF THE 1984 OLYMPICS. Right now, select Converse Shoes in jogging, court and basketball styles. There's a variety of colors and sizes for the whole family. But you only have from Sept. 4-10, so get on your mark, get set... and go to Sears!

Available in most larger Sears retail stores

Sears, Roebuck and Co., 1983.

CONVERSE
The Official Athletic Shoe of the 1984 Olympic Games.

There’s more for your life at Sears.

Sears 1977 Catalog featuring The Winner II four stripe runners

This is not an advertisement but instead from the 1977 Sears Fall catalog. It features Sears ‘The Winner II’ casuals, some SL72-ish four stripe runners similar to what Dale Earnhardt Sr. used to wear and some Diadora-ish looking sneakers.

Catalog info is below:

ATHLETIC SHOES FOR THE ENTIRE FAMILY

The WINNER II . . imported sports shoe

SO WELL CONSTRUCTED IT’S WORTH TAKING a closer look

Treaded sole for great traction

High-rise sole protect counter and toe against wear

Built-up arch area for firm support

Lined, padded tongue, sueded split-leather eyelet band

Padded topline for comfort
Vinyl uppers

Nylon Uppers

Durable sueded split-leather uppers

Sears the Winner 1978 three stripe sneaker ad

Today we’ve got a 1978 vintage skateboarding ☠️ advertisement for Sears the Winner 3 stripe model sneakers. We’re still trying to figure out if these 3 stripers are knock offs or were manufactured in the US by adidas under the Sears name or not. Back in the 70s Sears used both adidas and Converse as manufacturers of their sneakers in different regions.

Ad info is below:

Get the feel of a WINNER.

The Winner II Sportshoe

Nylon with split-suede trim upper. Padded tongue and collar. In blue, beige, red and green. See the entire line of Winner II Imported Sportshoes at The Shoe Place.

Sears

Sears The Winner II Runner 3 stripe vintage sneakers ad from 1978

Nope, not adidas. Here’s an old school 1978 retro sneaker advertisement for Sears ‘The Winner II’ model running shoes. The colors in this ad don’t really hold up to the actual color of the sneakers which are here. Somewhat confusingly - Sears went back and forth between using 3 stripe and 4 stripe adidas style logos during the late 1970’s - this might have been because they used Converse for production on some runners and adidas to produce others. To check out a 4 stripe pair I’ve posted these awesome 1977 yellow and black Winner runners here.

Ad info is below:

Get the feel of a WINNER.

The Winner II
Runner.

Studded outsole and extended heel for traction. Fiddle-shank and crepe heel wedge for lightness and support. See the entire line of Winner II Imported Sportshoes at The Shoe Place, in most larger Sears retail stores.

Sears
Sears, Roebuck and Co., 1978

Sears Jeepers 1970 3 stripe vintage sneaker ad

Nope, not adidas. Today we've got and old school 1970 black and white 3 stripe vintage sneaker ad from Sears and this line was called "Jeepers." The sneakers were a bargain but they'd only give you laces long enough to get up to the 4th hole.

Sears 1978 vintage sneakers featuring the Winner II

Sears sneaks for the family. This is from way back in 1978 when Sears almost had Diadora swoosh vibes along with their adidas-y 3 and 4 stripers.

Page info is below:

for the family

The winner II . . . imported sports shoe

Nylon and sueded split-leather upper

Two pages of Athletic-style Casuals ... most styles in sizes for Men, Women, Big Boys, Children

Smooth leather and sueded split-leather upper

Built-up arch area for firm support

Padded topline and lined, padded tongue for comfort.

High-rise sole protects counter and toe against wear

Sueded split-leather upper

Sears "The Winner" 1981 vintage sneaker catalog

Here's some vintage Sears "The Winner" sneakers from their 1981 catalog. Like the Trax Kmart post from yesterday "The Winner" line was a sub-brand of Sears and were also meant to compete with the likes of Nike, Adidas and Puma. Btw, This old catalog was the weight of a cinder block and nearly destroyed my scanner (as you can see in the last pic.)

​Info is below:

The W1nner II
With sturdy construction for athletics ... nylon and sueded split-leather uppers for good looks

Men’s sizes $17.99 I Big Boys’ sizes $16,99

(1) UPPERS: Lightweight nylon and sueded split-leather upper. Lined with cushioned polyester tricot. Padded tongue and padded topline for added comfort. Laceholder on tongue. Peaked back helps provide ankle support. Imported.

SOLES AND HEELS: Traction-treaded rubber sole rises over toe and heel to help protect against wear. Sponge rubber midsole. Cushioned insole has padded arch.

SIZES, COLORS AND ORDERING INFORMATION: See Cleaning Note below. right. Available in men's medium and big boys' medium sizes.

Men's medium sizes: 71/2M, 8M. 81/2M, 9M, 91/2M, 10M, 101/2M. 11M and 12M. Royal blue and spice tan are also available in 13M.

Please state size as listed.
76 A 96331F-Royal blue, white
76 A 96335F--Black. white
76 A 96332F-Spice tan, brown
76 A 96336F-White, royal blue
76 A 96338F-Silver gray, black
Shipping weight 2 pounds 4 ounces $17.99

Big Boys' medium sizes: 31/2M. 4M. 41/2M, 5M. 51/2M, 6M, 61/2M and 7M.
Please state size as listed.
76 A 67331F-Royal blue, white
76 A 67335F-Black, white
76 A 67332F-Spice tan, brown
76 A 67336F-White, royal blue
76 A 67338F-Silver gray, black
Shipping weight 1 pound 2 ounces $16.99

Fabric trim reflects a bright silver-white for night visibility

The W1nner II runner
Designed to meet joggers' special needs
• Lightweight nylon and sueded split-leather upper
• Thick, sponge rubber insole has built-up arch
• Flared sponge rubber midsole and lugged outsole
Men’s and Big Boys’ sizes $19.99

(2) UPPERS: Lightweight nylon, sueded split-leather. Lined with cushioned polyester tricot Tongue is lined and padded to add comfort. Laceholder on tongue. Padded vinyl collar, peaked back. Reflective fabric on side stripes and heel counter. Imported.

SOLES AND HEELS: Individually molded, lugged rubber sole is flared at heel for shock absorbency. Sole rises over toe to help protect upper against wear. Thick, sponge rubber insole has built-up arch for comfort and support.

SIZES, COLORS AND ORDERING INFORMATION: See Cleaning Note below. Brown, royal blue and black colors available in men's medium and big boys' medium sizes. Champagne tan color available in men's sizes only.

Men's med. sizes: 71/2M. 8M. 81/2M 9M, 91/2M, 10M, 101/2M, 11M, 12M, 13M.
Please state size as listed.
76 A 96537F-Brown. white
76 A 96535F-Royal blue, orange
76 A 96534F-Black. orange
76 A 96536F-Champagne tan, navy
Shipping weight 2 pounds 3 ounces $19.99

Big Boys' medium sizes: 31/2M, 4M, 41/2.M. 5M, 51/2M, 6M. 61/2M and 7M.
Please state size as listed.
76 A 67537F-Brown, white
76 A 67535F-Royal blue. orange
76 A 67534F-Black. orange
Shipping weight 1 pound 13 ounces $19.99

Nylon and sueded split-leather upper Sports Shoe for men and big boys $12.88

(3) UPPERS: Nylon and sueded split-leather. Cushioned polyester tricot lining. Padded collar, peaked back. Lace-holder on tongue. Imported.

SOLES AND HEELS: Molded rubber sole is treaded. Cush-med sponge rubber insole. Contoured arch.

SIZES, COLORS, ORDERING INFO: See Cleaning Note. -right Available in men's med. and big boys' med. sizes.

Men's medium: 71/2M. 8M. 81/2M. 9M. 91/2M, 10M, 101/2M, :151. 12M, 13M. Please state size as listed.
76 A 96321F-Navy
76 A 96322F-Black
Shipping weight 1 pound 6 ounces $12.88

Big boys' medium sizes: 31/2M, 4M. 41/2M. 5M, 51/2M. 6M. 7M. Please state size as listed.
76 A 67321F-Navy
76 A 67322F-Black
Shipping weight 1 pound 2 ounces

Men's smooth leather upper Sports Shoe

$2799

(4) UPPERS: Genuine full-grain smooth leather upper with sueded split-leather reinforcement at toe. Ventilated vinyl tongue with laceholder is padded for comfort. Padded collar and peaked back. Rubber toe guard helps protect toe area against wear. Sturdy molded heel counter. White with royal blue vinyl stripes. Wipe clean with damp cloth.

SOLES AND HEELS: Molded rubber sole with crepe rubber wedge. Sole has ribbed tread for traction. Cushioned sponge rubber insole has built-up rubber arch for support.

SIZES AND ORDERING INFORMATION:
Men's medium sizes: 71/2M, 8M, 81/2M, 9M, 91/2M, 10M, 101/2M, 11M and 12M.
Please state size as listed.
76 A 96548F-Shipping weight 2 pounds 8 ounces $27.99

CLEANING NOTE: The sueded portions of these shoes should be deaned with a wire suede brush. Washing is not recommended for these or any sueded leather shoes.

Sears 311

Sears the Winner II 1978 vintage sneaker ad

“The Winner II” Sportshoe

Nylon with split-suede trim upper. Padded tongue and collar. In blue, beige, red and green. See the entire line of Winner II imported Sportshoes at The Shoe Place.

Sears

Sears the Winner II 1977 vintage sneaker ad

The W1nner II

IMPORTED SPORT SHOE

Super Style For Trackin' & Truckin'

🤜🏾👟🤛🏼

Split suede over choice of nylon or vinyl. Padded tongue and collar for comfort. Full cushioned insole for support. Sawtooth-tread rubber sole for traction.

At larger Sears, Roebuck and Co. stores and in the catalog.

Sears

At the Shoe Place

Sears The Winner 1974 vintage sneaker ad

The Winner. 

Built by Converse. Just for Sears. 

racing stripes

thick, tough rubber soles 

cushioned "shock absorbers" 

padded comfort all around 

At the Shoe Place

Sears 

Low-Cuts and High-Tops. At larger Sears. Roebuck and Co retail stores. And in the catalog.