Puma Fast Rider running shoes 1980 vintage sneaker ad

Here’s an old vintage ad for the Puma Fast Rider from 1980.

Ad info is below:

PUMA. OUR STORY IS ON THE BOX.

Its a strong statement - Puma is quality. And because we mean it, because we believe in it, because we can back it up. we put that claim on every box. Lift the lid and you step out of the ordinary and into the extraordinary world of action shoes for action athletes marathon, cross-country, training, sprinting and jogging, we make them all. Go to your favorite running store today and look for our claim on the box. Puma is quality. We stand on it.

PUMA'

Puma Fast Rider, Easy Rider II, and Track Rider 1980 vintage sneaker ad

We’re back today with our second The Athlete’s Foot vintage ad in a row, this time with the 1980 runner models from Puma including the Puma Fast Rider, Easy Rider II, and Track Rider. This original vintage Puma sneaker print ad is available at our web store Rewind Running.

Ad info is below:

HOW MUCH TOTAL WEIGHT DO YOU PUT ON EACH FOOT EVERY TIME YOU RUN? HERE'S HOW TO FIGURE IT OUT

(3WxnxM)/2,000/2

Take your weight (W) and multiply by 3. Then mul-tiply by the number of steps (n) you take in each mile. (An average running step is three feet, so you take 1,760 steps per mile.) Next, multiply by the number of miles (M) you run, and divide by 2,000 for the number of tons put on your feet. Finally, divide by 2 for the total number of tons on each foot. Tons. Now you can see why it's important to wear the right shoe. Which is where The Athlete's Foot® comes in. We're the stores that specialize in athletic foot-wear —for just about any sport you can name. To start with, we sell only shoes from top manufacturers. We know that the materials used in soles and uppers, the last, the construction, are all-important when it comes

PUMA
Fast Rider / Easy Rider II / Track Rider

to keeping you out of trouble and helping you run in top form. So come in now and see why the slogan fits: Nobody knows the athlete's foot like The Athlete's Foot. Runners all over the world respect Puma shoes. Like the Fast Rider in a special, supportive last with narrow heel and wider forefront—a light, comfort-able moccasin-type shoe for training, jogging, or racing. Or the Easy Rider II, with sturdy nylon uppers and excellent rear-foot stability for heavy training or heavier-weight runners. Or the Track Rider, an extra-lightweight model for light training or racing. All three reflect Puma's commitment to quality for meeting your needs in a running shoe.

Nobody knows the athlete's foot like The Athlete's Foot
354 stores nationwide

Puma Rider series featuring the Easy II, SM, Fast, Track and Lite model sneakers

Here’s and old school ad for Puma’s Rider series featuring the Easy Rider II, S M Rider, Fast Rider, Track Rider and Lite Rider. It’s interesting that the "Federbein" cushions were designed based on the shock absorbing systems of huge cargo trucks. This original vintage Puma sneaker print ad is available at our web store RewindRunning.com.

Ad info is below:

NICE AND EASY RIDERS

Look what Puma has done to its Easy Rider running shoe series. Now there are 5 models for training and racing, built for lightness, flexibility and durability.

310 grams
EASY RIDER II—Our fine trainer features a direct-foamed PU midsole, super lightweight uppers, strong heel counter and a patented outsole of truncated cones for exceptional traction and comfort.

280 grams
S M RIDER—A revolutionary new outsole called the "Federbein" cushions and distributes footstrike shock evenly. Puma designers took the idea from the shock absorbing systems of huge cargo trucks. A midsole of soft cellular rubber make this shoe an ideal trainer for runners with foot problems.

250 grams
FAST RIDER—You can train or race in this comfortable new moccasin-type running shoe with Federbein outsole and cellular rubber midsole.

TRACK RIDER—Another trainer-racer, this exceptionally light variation with Federbein outsole and cellular rubber midsole is equally at home on roads or artificial surfaces.

230 grams
LITE RIDER—The featherweight upper of this racing shoe encloses the foot like a glove while inter-changeable and washable insoles form individually to the runner's feet. Angled cones on the outsole move freely to lessen the impact of

PUMA
PUT ON THE CAT!

Runner's World Top-Rated Running Shoes for 1980

This is the Runner’s World magazine buyer’s guide featuring their top rated runners in 1980. It’s interesting that only two Nike shoes are featured and that Jox Roadhandlers made the cut but Asics / Onitsuka Tiger, Converse and Etonic didn’t.

Page info is below:

5-STAR SHOES AT A GLANCE
⋆⋆⋆⋆⋆
Runner's World Top-Rated Running Shoes for 1980

ADIDAS LADY MARATHON 80 WOMEN'S RACING FLAT

ADIDAS LADY MARATHON TRAINER WOMEN'S TRAINING FLAT

ADIDAS LADY TRX TRAINER WOMEN'S TRAINING FLAT

ADIDAS MARATHON 80 MEN'S RACING FLAT

ADIDAS MARATHON TRAINER MEN'S TRAINING FLAT

ADIDAS TRX TRAINER MEN'S TRAINING FLAT

AUTRY CONCORDE MEN'S TRAINING FLAT

BROOKS HUGGER GT MEN'S TRAINING FLAT

BROOKS LADY SUPER VILLANOVA WOMEN'S TRAINING FLAT

BROOKS LADY VANTAGE WOMEN'S TRAINING FLAT

BROOKS RT-1 MEN'S RACING FLAT

BROOKS SUPER VILLANOVA MEN'S TRAINING FLAT

BROOKS VANTAGE MEN'S TRAINING FLAT

BROOKS VANTAGE SUPREME MEN'S TRAINING FLAT

NIKE DAYBREAK MEN'S TRAINING FLAT

NIKE WOMEN'S LIBERATOR WOMEN'S TRAINING FLAT

NEW BALANCE 620 MEN'S TRAINING

OSAGA KT-26 FLAT MEN'S TRAINING FLAT

PUMA FAST RIDER MEN'S TRAINING FLAT

PUMA LITE RIDER MEN'S TRAINING FLAT

PUMA TRACK RIDER MEN'S RACING FLAT

REEBOK AZTEC MEN'S TRAINING FLAT

REEBOK AZTEC PRINCESS WOMEN'S TRAINING FLAT

REEBOK 10K MEN'S RACING FLAT

SAUCONY MS SILVER STREAK WOMEN'S RACING

SAUCONY MS TRAINER 1980 FLAT WOMEN'S TRAINING FLAT

SAUCONY SILVER STREAK MEN'S RACING FLAT

SAUCONY TRAINER 1980 MEN'S TRAINING FLAT

SPECS INNSBRUCK MEN'S TRAINING FLAT

THOM McAN WOMEN'S ROADHANDLER WOMEN'S TRAINING FLAT

Puma Fast Rider, Track Rider and Lite Rider II vintage sneaker ad from 1981

Here’s an old school 1981 vintage ad for the Puma Fast Rider, Track Rider and Lite Rider II vintage running shoes. 40 years later and they are still awesome as hell. This original vintage Puma print ad is available at our web store RewindRunning.com.

Ad info is below:

PUMA. 5-STAR QUALITY
TWO YEARS RUNNING.

Fast Rider trainer. Track Rider and Lite Rider II racers. We selected these three shoes to carry Puma's legendary Olympic excellence into the highly competitive area of road running. Now, their five star ratings* for two straight years have confirmed our own tests. Did you expect anything less? As we say on the box--Puma is quality. We stand on it.

*Runnels World 1980 and 1981 running shoe surveys

PUMA

Footsies Friday - vintage sneaker ads for Converse Jack Purcell and Puma Fast Rider

This double feature blog post goes out to all of the ladies playing under the table games. The ads below were made 7 years apart and more than anything this probably speaks to the cyclical nature of advertising.

We’ll kick it off in 1973 with a vintage sneaker ad featuring the Converse Coach and Jack Purcell model sneakers.

7 years later she was back playing foot games in this ad featuring Puma’s Power Cat and Fast Rider runners…

In 2020 she is likely now at a retirement home playing footsies with someones Hush Puppies sporting granddad .🤣

Converse ad info is below:

Converse Coach and Jack Purcell: For guys who want to keep playing after the game is over.

Converse has built a reputation for making great athletic shoes for the greatest athletes in the world. And that's the idea behind our Converse Coach and Jack Purcell. Great performers. But they look great, too. A terrific all-around athletic shoe like Coach (right), that looks good enough to play the field off the field, too. And a great tennis shoe like Jack Purcell, that feels just as at home partying as playing tennis. Two tough-playing, sharp-looking leisure time shoes from Converse. Because some guys are out to build a reputation for themselves. Converse Coach and Jack Purcell.

*converse

Puma ad info is below:

PUMA-SOFTEST TOUCH IN RUNNING!
It's easier to experience Puma than you think. In fact, we're the softest touch in running. Puma people know Puma shoes give something beyond 5-Star performance, finest quality and innovative design—something wild and free. You can capture it today at your favorite running store.

PUMA

Puma 1980 vintage ad featuring the Fast Rider, Lite Rider and Track Rider

Here’s a 1980 vintage sneaker ad for Puma's Fast Rider, Lite Rider and Track Rider model kicks. They're all about the 'Federbein sole' in this ad which is an inverted V-shaped pattern to cushion impact. This original vintage running shoe ad is available at our RewindRunning.com web store.

Ad info is below:

PUMA BUILDS QUALITY.

ALWAYS HAS.

ALWAYS WILL.

RW5-STAR
Runner's World Magazine

👟 Fast Rider

👟 Lite Rider

👟 Track Rider

Puma produces running shoes that are clearly superior. The sport's largest publication agrees.

"If one company can be singled out for its advances in a year, it would have to be Puma ... Puma has been doing its homework:. wrote Runner's World Magazine in its 1980 Shoe Survey issue.

Runner's World gave 5-Star Ratings to the following Puma running shoes:

Fast Rider: This new men's trainer weighs only 278.7 grams. A revolutionary development, the Federbein sole, features studs arranged in inverted "V" patterns that spread to cushion impact. It's one of the most com-fortable shoes Puma has ever produced.

Lite Rider: Built for racing, this shoe offers good impact protec-tion front and rear plus excellent sole wear. Removable and wash-able insoles form to your feet.

Track Rider: Slip-last construc-tion makes this trainer-racer fit like a glove, while micro-soft rubber midsoles and the new Federbein sole combine for an excellent ride. This shoe ranked 1st in sole wear among men's racing flats.

The rest of the shoes in Puma's new running line are crafted with the same deliberate care and workmanship because Puma builds quality—and always will. 

PUMA

Ambi "Warrior" vintage sneaker ad ​from 1979

Today we've got this old school late 70s vintage sneaker ad for the Ambi "Warrior." AMBI was a brand out of Arkansas and made some pretty cool looking kicks back in the day. Apparently these running shoes 'outranked' every other shoe of their time.

Ad info is below:

SAFETY FIRST

Safety and protection of the runner has always been Ambi's first priority, providing the runner the best possible shoe without sacrificing any injury-protection features…..So, the Runner's World test results (right) of Ambi out-ranking all the top-rated shoes for safety and protection did not surprise the folks at Ambi…..Removable, washable sockliner (by Powers) adds extra cushioned protection and comfort.

AMBI

THE AMERICAN SPIRIT

★ That's the premise on which Ambi was founded.

★ That's what recent tests sponsored by Runner's World magazine reveal.

COMPARE THE 1980 TEST RESULTS FOR YOURSELF

The AMBI "Warrior" outranked all these top-rated shoes (and others) in the listed safety and protection features:

REARFOOT IMPACT—Adidas Marathon, New Balance 620, Nike Daybreak, Autry Mach II, Converse Arizona, Pony Targa VSD, Saucony Hornet.

FOREFOOT IMPACT—Brooks Supreme Villanova, Osaga KT-26, Adidas Marathon, Etonic Stabilizer, Saucony Hornet, Brooks Silver Streak, Etonic Streetfighter.

REARFOOT CONTROL—Brooks Vantage, Autry Concorde, Nike Daybreak, Puma Fast Rider, Brooks Vantage Supreme, New Balance 620, Etonic Stabilizer.

TRACTION—Adidas Marathon, Autry Concorde, Brooks Vantage, Puma Fast Rider, Nike Daybreak, Brooks Vantage Supreme, Etonic Streetfighter, Brooks Supreme Villanova, Osaga KT-26, Brooks Silver Streak, Wilson Force 5.

AMBI, PO BOX 249, JONESBORO, AR 72401 — Phone Toll Free 800-643-0099